Sneak learned with sadness that sour-faced business tycoon Sir Alan Sugar has finally relinquished his multi-million pound electronics firm Amstrad to that corporate behemoth Sky. Amstrad, the company Sugar founded in the '60s, had fallen on hard times since it wowed the country with one of the first ever mass-market computer in the 1980's. How the mighty have fallen: the firm's E-mailer super-phone was roundly dismissed as utter tosh when it launched a few years ago.

Sneak wonders if the grumpy old man of the City has finally gone a little soft? Having turned 60 this year he has since sold his remaining stake in Spurs football club, and is now probably better known for his exploits on the telly than in the boardroom. So why the demise of Amstrad? Well, far be it for Sneak to say, but perhaps populating the company with winners of a reality TV show is not the best of business practices Sir Alan. Maybe the next winner of this year's never-ending Big Brother can make it onto the board of Microsoft too.